L'Oréal Professionnel Série Expert Silver Shampoo 300ml (10.14fl oz) is a neutralizing shampoo for white and grey hair. These hair types tend to naturally develop brassy tones over time. This shampoo will not only neutralize said tones but also enhance the hair color and shine.
First, the formula contains violet micro-pigments that give the shampoo a deep purple color. However, what these pigments will do is neutralize yellow undertones to leave the hair white or grey, depending on the overall color and setting time. Then, the amino acids in the formula smooth the hair fiber and compensate for possible loss of proteins. Thus, making the hair stronger and softer, and more manageable.
Finally, this shampoo was specifically developed for white and grey hair, both naturally occurring or lightened. Therefore, it is not the best choice for those only looking to achieve a cool blonde color. If that is the case, try the L'Oréal Professionnel Série Expert Blondifier Cool Shampoo.
- Texture: liquid;
- Hair issues: yellow undertones in white and grey hair;
- Time of application: when needed;
- Hair type: white and grey hair;
- Main benefits: neutralizes unwanted undertones, enhances the hair color and shine.
- Amino Acids smooth the hair fiber to improve its appearance and compensate for possible loss of proteins.
How to use
Considering this product contains color pigments, perform an allergy test 48h before applying L'Oréal Professionnel Série Expert Silver Shampoo 300ml (10.14fl oz). To perform the test follow the instructions on the product label. Then apply the shampoo evenly to the hair and lather. Rinse thoroughly. To avoid staining, wear gloves to apply the product. Furthermore, for an even result, use the L'Oréal Professionnel Série Expert Pure Resource Shampoo to ensure the hair and scalp are completely free of oils and impurities beforehand.