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Promotional price valid from 15/10/2026 to 31/10/2026.
Limited to existing stock.
Revlon Professional Re/Start Color Strengthening Purple Cleanser 250ml neutralizes unwanted yellow tones and revitalizes blonde, bleached, or highlighted hair for a cleaner, shinier, and more vibrant color.
Revlon Professional Re/Start Color Strengthening Purple Cleanser 250ml is a creamy shampoo that balances the scalp microbiome while neutralizing unwanted hair tones, making it ideal for blonde, bleached, white, or highlighted hair.
Key features include:
In this section we answer frequently asked questions about Revlon Professional Re/Start Color Strengthening Purple Cleanser 250ml
A purple shampoo is a shampoo with violet pigments that neutralize yellow and brassy tones in blonde, highlighted, gray, or white hair. It works on color theory: purple sits opposite yellow on the color wheel, so the two neutralize each other, leaving the color looking cooler and brighter.
The pigments sit on the hair's surface and wash out over time, so the shampoo should be used regularly to maintain the effect. For orange tones in darker hair, the equivalent is a blue shampoo.
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