Pair this product with complementary care to complete your routine
Promotional price valid from 05/11/2026 to 31/12/2026.
Limited to existing stock.
Sendo Blonde Revival Shampoo 250ml neutralizes unwanted yellow tones, enhancing the luminosity and shine of natural, bleached, or white blonde hair.
Sendo Blonde Revival Shampoo 250ml is a specially formulated shampoo designed for natural, bleached, or white blonde hair. This gentle cleanser effectively neutralizes yellow reflections, enhancing the luminosity and shine of your locks.
Key features include:
In this section we answer frequently asked questions about Sendo Blonde Revival Shampoo 250ml (8.45floz)
A purple shampoo is a shampoo with violet pigments that neutralize yellow and brassy tones in blonde, highlighted, gray, or white hair. It works on color theory: purple sits opposite yellow on the color wheel, so the two neutralize each other, leaving the color looking cooler and brighter.
The pigments sit on the hair's surface and wash out over time, so the shampoo should be used regularly to maintain the effect. For orange tones in darker hair, the equivalent is a blue shampoo.